Aidsfonds

For the love of all loves

At Makmende we love dialogue as a way to tell stories. It is simple and straightforward, and at the core of human behaviour. When we look each other in the eye and just talk, we end up understanding how much we have in common, even if on the surface we seem different.
Countries worked in
South Africa, The Netherlands
Deliverables
Video, Photography, Article

What Makmende did

Ask

As part of a broad national campaign, Aidsfonds asked Makmende to create a video, photography and an article.

Makmende approach

We filmed an emotional Skype conversation of two people who had never seen each other before and live thousand miles apart. A psychologist worked together with our director in the Netherlands to guide the live conversation.

Outcome

It’s the story of the South African Vusi and the Dutch Anne.

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