Benefits of UGV

Why user-generated video just makes sense during the pandemic What a year 2020 has been so far… Be it working from home, lockdowns and social distancing, the COVID-19 pandemic has completely transformed the way we live as well as our personal lives. Nobody and no industry has been left untouched by the virus.  Budgets have … Read more

Workshop Effective storytelling for impact organizations

How to create effective storytelling for impact organizations? Storytelling, everybody is doing it. That is precisely why it is important to stand out.You can now sign up for our workshop, and find out how to use storytelling effectively nowadays for your organization. Just for friends and partners for a friendly price of 99 euro. Program: … Read more

Why health partnerships don’t make the news and how they should

Why health partnerships don’t make the news and how storytelling could help change that

In developing countries big steps have been taken by health partnerships in the areas of access to medicines and health systems. It is important that a broad audience learns about these initiatives and how pharmaceutical companies contribute to inclusive, equitable, economically productive and healthy societies. If nothing, these stories should offer a balanced reporting and change the view that people have of the ‘Big Pharma’.

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3 tips: how to distinguish your communication about gender

How to make your communication about gender stand out? Gender equality and diversity are hot topics. So how can you distinguish yourself when communicating about your work on the issue? We share with you three tips we at MAKMENDE find helpful when communicating about this topic. And of course we give examples of how we translate these ... Read more